IAB

sur 500000~10000000

423

Le nombre de Zhongji. Avancer et reculer conservateur Ji

2

141.193.213.20

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arrow-downarrow-leftarrow-rightarrow-upbiocircleclosedownloadfacebookgplusinstramlinkedinmailmenuphoneplaysearchsharespinnertwitteryoutubeSkiptocontentLeadership038;AdvocacyPublicPolicyCentersofExcellenceLegalAffairsLearnWithIABAdNetZeroLearningShopIABTechLabCentersofExcellenceExperienceCenterMeasurement,Addressability038;DataCenterMediaCenterProfessionalDevelopment038;EducationCenterLearnWithIABTrainingandCertificationTrainingLogInExperienceCenterMeasurement,AddressabilityandDataCenterMediaCenterProfessionalDevelopmentandEducationCenterMarketIntelligence038;BestPracticesGuidelines038;BestPracticesResearch038;InsightsIABBlogShows038;PodcastsShows&PodcastsIABThereIABPulseIABandIABEuropeIn-StoreRetailMediaDefinitionsandMeasurementStandardsUnconnectedCommerce:theDisconnectBetweenBrandsandConsumersThe2024OutlookStudy:AugustUpdate-ASnapshotintoAdSpend,Opportunities,andStrategiesforGrowthPodcastingintheCreatorEconomy:ALong-TermOpportunityConferences038;EventsUpcomingEventsInternationalEventsIABEventsMobileAppVideoOnDemandUpcomingEvents2025IABALM:Excitingenda-Don'tMissItNextMonth!Jan262025IABPlayFrontsApr1RegistrationOpen:2025IABPublicPolicy&LegalSummitApr222025IABNewFronts:RegistrationOpen!May52024IABGamingandImmersiveMediaLeadershipSummit2024IABAudioInnovatorsLeadershipSummitIABStatePrivacyLawSummit20242025IABALM:Excitingenda-Don'tMissItNextMonth!GetInvolvedCreateanAccountBecomeaMemberCouncils038;CommitteesWorkatIABBecomeaMemberMemberBenefitsTiersandRequirementsCurrentMembersIABGlobalNetworkMemberDirectoryIABGlobalNetwork:WorldwideIABMembersGetInvolvedLeadership038;AdvocacyPublicPolicyCentersofExcellenceLegalAffairsLearnWithIABAdNetZeroLearningShopIABTechLabCentersofExcellenceExperienceCenterMeasurement,Addressability038;DataCenterMediaCenterProfessionalDevelopment038;EducationCenterLearnWithIABTrainingandCertificationTrainingLogInExperienceCenterMeasurement,AddressabilityandDataCenterMediaCenterProfessionalDevelopmentandEducationCenterMarketIntelligence038;BestPracticesGuidelines038;BestPracticesResearch038;InsightsIABBlogShows038;PodcastsShows&PodcastsIABThereIABPulseIABandIABEuropeIn-StoreRetailMediaDefinitionsandMeasurementStandardsUnconnectedCommerce:theDisconnectBetweenBrandsandConsumersThe2024OutlookStudy:AugustUpdate-ASnapshotintoAdSpend,Opportunities,andStrategiesforGrowthPodcastingintheCreatorEconomy:ALong-TermOpportunityConferences038;EventsUpcomingEventsInternationalEventsIABEventsMobileAppVideoOnDemandUpcomingEvents2025IABALM:Excitingenda-Don'tMissItNextMonth!Jan262025IABPlayFrontsApr1RegistrationOpen:2025IABPublicPolicy&LegalSummitApr222025IABNewFronts:RegistrationOpen!May52024IABGamingandImmersiveMediaLeadershipSummit2024IABAudioInnovatorsLeadershipSummitIABStatePrivacyLawSummit20242025IABALM:Excitingenda-Don'tMissItNextMonth!GetInvolvedCreateanAccountBecomeaMemberCouncils038;CommitteesWorkatIABBecomeaMemberMemberBenefitsTiersandRequirementsCurrentMembersIABGlobalNetworkMemberDirectoryIABGlobalNetwork:WorldwideMembersGetInvolved$(function(){UIkit.util.on('#offcanvas-slide','show',function(){$('.menu-icon').toggle();$('.menu-icon-close').toggle();});UIkit.util.on('#offcanvas-slide','hide',function(){$('.main-menu-link').remove();//Removedynamicmenulink$('.uk-offcanvas-bar.uk-nli').removeClass('open');$('.uk-offcanvas-bar.uk-nli').show();//Showmainmenu$('.uk-offcanvas-bar.uk-nliul.dropdown-menu').hide();//Hidesubmenus$('.menu-icon').toggle();$('.menu-icon-close').toggle();});$('.uk-offcanvas-barul#primary_nigation>li>a').on('click',function(event){if($(this).next().is(':hidden')){event.preventDefault();$('.uk-offcanvas-bar.uk-nli').hide();//Resetvisibilityoflistitems$(this).next().show();//Showdropdown$(this).next().find('li').show();//Showdropdownitems$(this).parent().show();//Showlinkclicked$(this).parent().addClass('open');//Activelinkisopen$('.main-menu-link').remove();//Resetdynamicmenulinktooidduplicates$('.uk-offcanvas-slide.uk-n-default').prepend('MAINMENU');}});jQuery(document).on('click','.mobile-main-menu-link',function(){event.preventDefault();$('.main-menu-link').remove();//Removedynamicmenulink$('.uk-offcanvas-bar.uk-nli').removeClass('open');$('.uk-offcanvas-bar.uk-nli').show();//Showmainmenu$('.uk-offcanvas-bar.uk-nliul.dropdown-menu').hide();//Hidesubmenus});});IABALM2025IABALM:Excitingenda-Don'tMissItNextMonth!CreatorEconomyJustReleased!IABCreatorEconomyEcosystemMindmapNew!PodcastingGallery+GuideEarlierthisyear,IABpublishedaguidecalledPodcastingintheCreatorEconomythathighlightedthebenchmarkbeatingcapabilityofpodcasterstocreatevalueforadvertisersduetotheuniquelyhighlevelsofinfluencetheyhewithglobalconsumers.Amongmanyofthekeytakeawaysintheguidewerethefactthat90%ofthe…ContinuedAudioBrandSafetyIABAnnouncesLegendaryALMSpeakerLineupand2025EventCalendar2025IABEventLineupincludesIABPlayFronts,IABPublicPolicy&LegalSummit,IABNewFronts,IABConnectedCommerceSummit,IABPodcastUpfront,IABPrivacyComplianceSalon,andIABStatePrivacyLawSummitNewYork,December04,20248211;TheInteractiveAdvertisingBureau (IAB),thedigitalmediaandmarketingtradeassociation,announcedits2025thoughtleadershipand…ContinuedBrandSafetyDigitalOut-of-Home(DOOH):DefinitionandCoreFeaturesDOOHfeaturesandcapabilitiesheconsiderablyevolvedoverthelastfewyears,butitsdefinitionhasn’tbeenupdated.InpartnershipwithmembersoftheIABDOOHCommittee,we8217;reexcitedtoreleaseaformaldefinitionfortheentireindustrytoaligntoandbuildupon.DigitalOut-of-Home(DOOH)referstodigitalmediausedformarketingpurposes…ContinuedDigitalVideoBrandSafetyIABandIABEuropeIn-StoreRetailMediaDefinitionsandMeasurementStandardsIABandIABEuropehecollaboratedwithnumerousRetailMediaNetworksandretailerstoreleasethefinalIn-StoreRetailMedia:DefinitionsandMeasurementStandards,aftertwomonthsofopenfeedback.Thesestandardshebeencreatedtoaddresstherapidlyexpandingin-storeRetailMediaopportunitiesandofferunifieddefinitions,measurementstandards,andguidelinesforadformats…ContinuedMeasurement+1RetailMediaBrandSafetyIABPulse|AdvertisingforGoodVideoOnDemand+1ConsumersBrandSafetyCross-ChannelMeasurementGuidesAwell-implementedcross-channelmeasurementstrategyprovidesaunifiedviewofcampaignperformance,helpingmarketersunderstandhowdifferentchannelscontributetooverallsuccess.Byintegratingdatafrommultiplesources,marketerscangainholisticinsightsintoconsumerbehior,optimizemediaspending,andimprovecustomerexperiences.Implementinganeffectivecross-channelmeasurementframeworkrequires:CarefulplanningDiversetoolintegration…ContinuedMeasurement+1PrivacyBrandSafetyIABChallengesFTC’sNewSubscriptionRulesInFederalLawsuitWASHINGTON,D.C.–TheInteractiveAdvertisingBureau(IAB),alongwithacoalitionofleadingtradeassociations,filedalawsuittodayainsttheFederalTradeCommission(FTC)challengingitschangestorulesgoverningsubscriptionrenewals.ThesuitassertsthattheFTCfailedtoadheretoproperprocedures,includingconductingacomprehensiveeconomicanalysis.InApril,following…ContinuedPublicPolicyBrandSafetyIntroductiontotheCreatorEconomyBecauseoftheprojectedgrowthofthecreatoreconomyfromitscurrent$250billiontonearly$500billioninthenextthreeyears*,marketersneedtobetterunderstandthecreatorecosystemandhowtoeffectivelylevereitformaximumimpact.Thedigitalcreatoreconomyisrapidlytransformingcontentproduction,consumption,andmonetization,offeringsignificantopportunities…ContinuedCreatorEconomyBrandSafetyUpcomingatIAB2025IABALM:Excitingenda-Don'tMissItNextMonth!Jan26,20252025IABPlayFrontsApr1,2025RegistrationOpen:2025IABPublicPolicy&LegalSummitApr22,20252025IABNewFronts:RegistrationOpen!May5,2025Diversity&InclusionWorkforcedevelopment038;educationProjectRearcHarmonizeprivacy038;personalizationPublicPolicyCCPA,GDPR,andmoreCCPACompliancePrepareforenforcementTechLabNonprofitR038;DconsortiumDirectBrandEconomyLatestnewsandinsightsWhatisIAB?Diversity&InclusionWorkforcedevelopment038;educationProjectRearcHarmonizeprivacy038;personalizationPublicPolicyCCPA,GDPR,andmoreCCPACompliancePrepareforenforcementTechLabNonprofitR038;DconsortiumDirectBrandEconomyLatestnewsandinsightsOurMissionTheInteractiveAdvertisingBureau(IAB)empowersthemediaandmarketingindustriestothriveinthedigitaleconomy.Our700+membersareleadersindigitaladvertising&media,andinclude:varlogos=[{"url":":\/\/\/wp-content\/uploads\/2023\/08\/amazon-advertising-4.jpg","alt":"AmazonAdvertising"},{"url":":\/\/\/wp-content\/uploads\/2023\/08\/disney-advertising-2.png","alt":"DisneyAdvertising"},{"url":":\/\/\/wp-content\/uploads\/2023\/08\/linkedin-3.png","alt":"LinkedIn"},{"url":":\/\/\/wp-content\/uploads\/2023\/08\/liveramp-6.png","alt":"LiveRamp"},{"url":":\/\/\/wp-content\/uploads\/2013\/11\/lotame-5.png","alt":"LotameSolutions,Inc."},{"url":":\/\/\/wp-content\/uploads\/2023\/08\/mnite-2.png","alt":"Mnite"},{"url":":\/\/\/wp-content\/uploads\/2023\/08\/microsoft-4.png","alt":"Microsoft"},{"url":":\/\/\/wp-content\/uploads\/2023\/08\/nbcuniversal-4.png","alt":"NBCUniversal"},{"url":":\/\/\/wp-content\/uploads\/2023\/08\/oracle-3.png","alt":"Oracle"},{"url":":\/\/\/wp-content\/uploads\/2022\/02\/_P_Static_Logos_P_ICON_LOGO_BLUE_P_ICON_LOGO_BLUE.png","alt":"Paramount"},{"url":":\/\/\/wp-content\/uploads\/2023\/08\/pubmatic-23.png","alt":"PubMatic"},{"url":":\/\/\/wp-content\/uploads\/2023\/08\/siriusxm.png","alt":"SiriusXM"},{"url":":\/\/\/wp-content\/uploads\/2023\/08\/snapchat-2.png","alt":"Snapchat"},{"url":":\/\/\/wp-content\/uploads\/2022\/12\/tiktok-for-business.png","alt":"TikTok,Inc."},{"url":":\/\/\/wp-content\/uploads\/2023\/08\/thetradedesk.jpg","alt":"theTradeDesk"},{"url":":\/\/\/wp-content\/uploads\/2019\/02\/yahoo-verizon-media.png","alt":"Yahoo"},{"url":":\/\/\/wp-content\/uploads\/2023\/08\/warner-bros-discovery.jpg","alt":"WarnerBros.Discovery"}];//prettier-ignorevarslots=[[1,2,3],[4,5,6],[7,8,9]];varflattened=R.flatten(slots);/***Distributethelogoslikeadeckofcardsintotheappropriate9slots.*/vardistributed=slots.map(function(row,r){returnrow.map(function(column,c){varslotIndex=(r*3+c);vareveryNth=logos.filter(function(logo,i){varindex=slotIndex-i;varmodulo=flattened.length;//console.log(i,index%modul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